“Like a Rock.” That’s the tagline of Chevy trucks. It could also be used to describe a laundry business. Often overlooked because it is not glamorous, the laundry business is one the best businesses to start. A laundry business is stable, reliable and grows steadily with time.
Stable – Unlike fad businesses that are here today, gone tomorrow, a laundry business is here to stay. Like food, laundry has a big demand. The market for laundry has grown steadily because of lifestyle changes such as working mothers, night shifts and living in high-rise buildings. Convenience also plays a role.
Nowadays, people pay a premium for convenience. They would rather pay for laundry service than spend their quality time doing it.
Reliable – But, unlike food which is an impulse buy, people are inherently loyal to their service providers. The same can be said for their laundry service. In a laundry business, it’s not unusual to expect customers to visit you weekly like clockwork. A visit to their trusted laundry service provider becomes part of a customer’s routine.
In hard economic times, laundry businesses also display resilience and toughness. Since laundry is a basic service need, it is also one of the last perks people give up during hard times. A laundry business does not fold easily.
Grows steadily with time – One of the great things about a good laundry business is that it ages well. Loyal customers bring in more customers through word of mouth. Thus, as laundry business owners usually experience, their businesses keep growing especially after they go through the critical first year of customer build-up. Systematic management and marketing is the key to good growth. A laundry business owner needs to make sure he or she is keeping the old customers loyal while attracting new customers.
If you are looking for a good business to start, why not try laundry?
Systematic management, professional customer service and a good marketing program are the key ingredients to make your laundry business a resounding success. Focus on these and soon you’ll have a business built like a rock.
author: www.suds.com.ph, for franchise call (046) 416-1425 or 0922- 8778060, photo from freedigitalphotos.net