Getting and staying in shape is becoming a priority among more and more people, but the challenge lies in making time for it. That’s something aspiring gym owners need to consider before entering the glamorous world of profiting from other people’s desire to sweat. It isn’t enough to build a gym and hope that clients would come. You must find ways to help people overcome excuses that keep them from getting fit.
Address these concerns, and you’re on your way to success, according to Joana Piñon, co-owner of 360 Fitness Club, a circuit training and fitness facility with branches in Makati City and Pasig City. In 2010, Piñon and her college classmates put up 360 as an alternative to the traditional gear-heavy gym setup. Piñon stresses that in this business, a spirit of friendly accommodation and honest practicality are key factors to success. Here are other important issues a would be gym owner should consider, according to Piñon.
Checklist:
- Financing
- Equipment
- Personnel
- Space
- Crowd Control
- Gym Attractions
- Location
- Flexible Packages
- Alternative Activities
- Express Gym
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source: entrepreneur.com.ph, photo from wikimedia.org
