Social networking sites are considered to have played a huge role in the victory of Barack Obama in last US presidential election.
In the Philippines, the last presidential polls also saw candidates aggressively using Facebook and Twitter accounts to ramp up their bids.
For many people, social networks like Facebook and Multiply are just that: a place to socialize. For a business, however, social networks have proven to be much more than that. They have become a huge part of running a successful home internet business.
There are many ways that a social networking site can improve your work at home internet business. First consider the fact that nowadays more people use social networks to communicate with each other than they do emails. Social networking sites have millions of users – users who are interconnected. It is not hard to see that putting yourself in a place where millions of people are hanging out is going to be good for your business.
Establishing a presence on these sites can help influence your business reputation by increasing awareness of your product or service. Your loyal customers will be eager to become a fan of your page. Social networking sites also make it easy for your customers to refer you to their friends and other contacts. Many of these sites give their members the opportunity to share their e-commerce transactions with their friends. If members are using your product or service then their friends will know about it.
sources: entrepreneur.com.ph, buzzle.com, photo from techgenie.com