Starting a Flower Arrangement Business

All price are in Php based on 2007 market price.

I.INVESTMENT REQUIREMENTS

A. Equipment:

• 1 Scissor – 50.00
• 1 Cutter – 50.00
• 1 Glue gun – 150.00

B. Direct Materials and Supplies (can make 2 bouquets per dozen of assorted fresh flowers):

• 1 dz. Assorted fresh flowers – 100.00
• 1 dz. Assorted fresh leaves – 50.00
• 1 roll Floral tape – 30.00
• 2 bricks Floral foam – 20.00
• 2 pcs. Flower vase/clay pot – 20.00
• 1 dz. Bamboo sticks – 30.00
• 1 roll Strings/ wires – 30.00
• 1 roll Ribbons/lace – 30.00

Sub-Total – P 310.00

C. Indirect Cost (based on 15 bouquets average produced per day of 2 skilled worker):

• Labor cost (350.00/day x 2 workers x 15 bouquets days) – 46.67
• Electricity (50.00/day / 15) – 3.33
• Transportation (40.00/day)
• Water (40.00/day)
• Contingency (10% of direct cost) – 31.00

Total Indirect Cost – P 86.34

II. PROCEDURES

Bouquet:

1. Attached the stick to the foam and secure it by using a plastic string.
2. Soak the floral foam in water with sugar or chlorine till it stops to bubble.
3. Cover the stick with floral tape, hiding the string.
4. Arrange the fresh flowers in an arc share or dome like.
5. Insert some fresh leaves and Angel’s Breath fresh flowers to highlight your arrangement.
6. Attach the doily using a glue gun.
7. Make two ribbons using the wires and attach it to the stick below the doily.
8. Cover the stick with a floral tape, covering the wires.

Topiary:

1. Insert the wired 2 pieces of mums stem in a dome-shaped foam and secure it with string (topiary form). Soak foam in water till it stops to bubble.
2. Put the soaked floral foam in the bottom of the clay pot then place topiary form in.
3. Cover the topiary with Formosa and the foam between the topiary and the pot.
4. Arrange the mums in a ball-like shape.
5. Arrange flowers at the bottom.

Corsage Making:

1. Cut the head of the flower, leaving 3/4″ stem. Insert the end of a stem wire vertically into the base.
2. Loosely wrap the wire around the full lenght of the stem in a spiral. Cover the stem and wire with floral tape.
3. After wiring the flower head, add the fillers and greens to the flower by wrapping them together using florist’s wire. Always add the filler first to surround the flower and the foliage last to frame it in.
4. Cut excess wire off after wrapping around twice. This keeps the cluster from getting to heavy.
5. Attach the florist bow by wiring. Cover the stem with floral tape. Attach the safety pin.

III. PRICING AND COSTING

Direct cost for 2 bouquets – 310.00
Add: Indrect cost – 86.34
Total – 396.34
Add: 25% mark-up – 99.09

Selling price for 2 bouquets – P 495.43

Current market rate (2007) per bouquet depending on the location and season – P 250.00

IV. ESTIMATED SALES PER DAY

Sales of bouquets (15/day x 247.72 per bouquet) – 3,715.80
Less: Operating expenses

• Electricity – 50.00
• Raw materials (7.5 dozens of assorted flowers and leaves x 310.00) – 2,325.00
• Water – 40.00
• Labor @ 350.00 x 2 – 700.00

Total expenses – 3,115.00

Net income daily for bouquets only – P 600.80

Other income can be generated from sale of topiary, corsage flowers and other fresh products.

• Registration Requirements
• SME Loans and Financing Facility
• Training and Seminars Institutions

For more information, contact:

Bureau of Small and Medium Enterprise Development (BSMED)
3/F Oppen Bldg.
349 Sen. Gil Puyat Ave., Makati City
Tel: 890-4968; 897-7596; 897-1693
Fax: 896-7916
Email: bsmed@dti.gov.ph
Website: www.dti.gov.ph

photo from draycottnurseries.com